We live in a fast-paced world overloading us with false claims about health and nutrition. Despite institutional efforts to promote “healthy guidelines” the world is getting sicker and sicker with what are called diseases of civilization.
So how does Nutrita fit into this picture? Nutrita flips mainstream nutrition science on its head. It developed from a friendship with my co-founder (Edouard) who I’ve known since I was 15. A few years back, he emerged from an entrepreneurial project with complete and utter burnout! He had all the markers of metabolic syndrome and hormonal dysregulation, zero stress tolerance, belly fat, low energy and so much more that wasn’t right. And surprise surprise, the conventional advice he’d been given about fixing his diet and health was terrible.
After helping him out for a few months we saw slow but steady progress. It (finally) dawned on me that with my scientific background and his entrepreneurial talent we could bring these principles to the wider public in an impactful manner. After all, it’s undeniable that the common drug-centric solution to treat these diseases of the civilization just aren’t working. Make no mistake, prescription drugs are crucial, especially in emergency medicine. But lifestyle interventions can also be cutting edge medicine when it comes to these diseases, such as diabetes, obesity and neurodegenerative diseases just to name a few.
The guiding principle that enables us to make progress with these conditions is to understand how your biology evolved to handle its environment and reverse engineer from there. The science is complex but the healthy lifestyle that emerges from it is straightforward: eat high quality animal sourced foods and some plants (if they don’t bother you), make sure sleep is a priority, don’t be sedentary, have fun during occasional bouts of exercise, and use simple no-bullshit ways to de-stress, like meditation or Wim Hof breathwork (e.g. hypercapnic hyperventilation).
A healthy lifestyle goes beyond food, but Nutrita focuses on nutrition. It’s the base upon which everything else rests. We take complex science, boil it down to simple and accurate information that’s easy to grasp, and help you turn it into rock solid daily habits. We help you turn ‘dirty keto’ into a well-formulated ketogenic diet. We don’t just want you to lower your blood sugars out of the diabetic range (which is already too high), we’ll help you reverse the condition entirely.
We provide analytical tools based on the latest scientific research to help you reach your dietary or health goals. It’s our passion, it’s our how we make our living and it brings us immense pride and joy to hear it makes a difference in the lives of people. We’re damn lucky!
Give us a chance to help you beat back those dreadful conditions and we might just succeed!